Upon proposal submitted by the Chinese organisers the International Handball Federation officially approved the logo of this year's Women's World Championship.
The logo comes and changes from the shape of a jasmine flower (the province flower of Jiangsu, hosting the 2009 Women's WCh) and the pose of a woman playing handball. The logo looks like a flower which symbolises the female and also a woman doing sport. Meanwhile, the petal can be seemed as the transformation of the letter "W" ---initial of "World" and "Woman". The total logo embodies the culture of the host province and the connotation of the Women's Handball World Championship.
The logo comes and changes from the shape of a jasmine flower (the province flower of Jiangsu, hosting the 2009 Women's WCh) and the pose of a woman playing handball. The logo looks like a flower which symbolises the female and also a woman doing sport. Meanwhile, the petal can be seemed as the transformation of the letter "W" ---initial of "World" and "Woman". The total logo embodies the culture of the host province and the connotation of the Women's Handball World Championship.